Sony XR98X90L BRAVIA XR X90L Series 98" Class Full Array LED 4K HDR Google TV (2023)

• Intelligent and powerful TV processing See how real your entertainment can be, with i mmersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content
• Enhanced contrast and impressive brightness Experience real-life depth and detail with the deep black and impressive brightness. By controlling brightness in sections of the screen independently, Full Array LED backlighting balances light output to ensure scenes are full of breathtaking contrast. XR Contrast Booster further enhances contrast to feel more true-to-life by maximizing peak brightness and precisely controlling black levels
• Billions of real-world colors - Access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos Pro enhances the range of hues and saturation, revealing extremely precise details within textures, and skin tones that look completely natural